- Moonpay and Universal Studios launch a real-life NFT-based treasure hunt.
- The crypto payment platform will release up to 7 million NFTs claimable at Universal Studios Florida and Hollywood as part of the Halloween Horror Nights event.
- Park guests only need to scan QR codes at participating attractions to claim these NFTs. No crypto wallet is required.
- Mark your calendars, because the exciting event runs from September 15th to October 31st
Everything you need to know about MoonPay and Universal’s IRL NFT Treasure Hunt
Guess what? Crypto payment service provider MoonPay has partnered with Universal Studios to launch an NFT-based scavenger hunt at the Universal theme park.
According to The Block, MoonPay will use its minting service HyperMint to release 7 million NFTs, which can be claimed at Universal Studios Florida and Universal Studios Hollywood “Halloween Horror NightsNFT Treasure Hunt.
Visitors will notice QR codes at participating attractions. By scanning the codes, they will be able to unlock and receive digital collectibles featuring unique characters connected to Halloween Horror Nights.
Just so you know, iconic horror movie villains like Michael Myers, Blissfield Butcher and The Grabber are on the list this time.
“We’re really excited about this because it’s a real-world use case that we’re trying to demonstrate with people,” said Moonpe CEO Evan Soto-Wright. “We’re moving beyond the profile picture identity movement with NFTs to actual real-world utility.”
The best part is, these NFTs require little to no crypto knowledge to claim. “It’s basically a claim page where you put in your email address and boom, what we do in the background is we mint that NFT, we create a wallet for that particular person and they’re able to claim it when they’re ready,” Soto-Wright said.
Seven types of NFTs are available at both Orlando and Hollywood Universal Parks. Those who collect all seven will be awarded with a special gold medal NFT. What this unique NFT does, Soto-Wright prefers to keep it a secret.
About Hypermint and Universal
For the uninitiated, Hypermint is a self-service NFT minting platform launched in June by Moonpay in partnership with Fox Corporation, Universal Pictures, Selfridges, Snoop Dogg’s Death Row Records and more.
What it does, is provide a service that allows brands to easily create, mint and manage utility NFTs. In fact, companies can create up to 100 million digital assets at a time with Hypermint.
So far, British luxury department store Selfridges has released Hypermint NFTs to celebrate artist Victor Vasarelli. In July, the platform partnered with renowned New York street artist Alec Monopoly to launch Rags to Richie, a collection of 6,500 hand-painted NFTs.
In the future, Moonpay and HyperMint are expected to partner with more big names in the entertainment, music, and gaming industries to create more NFTs with added utility.
