March 31, 2023

PlayStation Indies head Shuhei Yoshida has revealed more details about Sony’s approach to first-party games and its strategy to release its biggest titles through its subscription service PlayStation Plus Extra and Premium.

According to Yoshida in his interview with Games industry, Sony still believes in “premium release of a title at launch” and when those games are made available on the new PS Plus tiers, the goal is to give those titles an additional revenue stream long after their lifecycle. There are exceptions to the rule, such as multiplayer-focused games like Rocket League and Fall Guys launching on day one, so they can quickly establish an online audience.

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“Similarly, we believe in a premium release of a title at launch and maybe six months, or three months, or three years later, when the game’s sales are down, then the inclusion of this service, PS Plus Extra, can be. Bring these games to a new, larger audience. Help introduce,” Yoshida explained

The former PlayStation president added that if executed correctly, the opportunity to generate positive buzz for a game can help grow an audience, especially when new DLC or a sequel is coming to that title. “We encourage publishers to use these services to manage the lifecycle of each title,” Yoshida said

Yoshida noted that Sony’s revamped subscription service is still “kind of experimental” for the company, though it considered Stray’s day-date launch a good example of what its service can offer. The PS Plus library has continued to expand since its overhaul earlier this year, adding Deathloop, Spiritfair, and several other titles to its Extras and Premiums library this month.

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